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I can understand making money.
But do they truly need a 100+ % markup on parts?
I think this is the prime reason nobody does business with a delaer unless they absolutely haveto.
The tires on my BMW cost $1300 a set on the street; but if you go to the dealer, they will charge upward of $1600. So, nobody (in their right mind) buys from them. But if they had a reasonable markup, they could compete and the customers would be more likely to buy from them - not only the tires, but also other parts.
At this stage, the competition to dealers for sources of rare parts is not other stores; dealers do have a lock on these special parts. Instead, the competition is the boneyard. If the dealers didn't try to rape the customers everytime they came in for parts, they would probably get a lot more business and benefit from more good will.
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...shoot a mother-humpin moose, eight days of the week...
Last edited by BLKTOPTRVL; 10-23-2008 at 03:59 PM.
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10-23-2008, 03:46 PM
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